Client Challenge
Demystify making AR as a career
The Meta Spark marketing and community team asked Authors to create a content series that demystified the entrepreneurial process of starting an AR business. Typically, content for the community was based around educating creators about the technical capabilities of Meta Spark. To differentiate, we wanted to shed light on the things people don't always talk about: how to get started in AR, the art of the pitch, project management and pricing, among other things the community asked about.